Bowerman and the Men of Oregon

The Story of Oregon's Legendary Coach and Nike's Cofounder

Bowerman and the Men of Oregon

A portrait of the foremost track coach and founder of Nike describes how he helped contribute to numerous team titles and record achievements while working at the University of Oregon, offers insight into the 1972 Munich Olympic Games, and considers Bowerman's relationship with runner Steve Prefontaine. Reprint.

Going Long

Legends, Oddballs, Comebacks & Adventures

Going Long

For more than 40 years, Runner's World magazine has been the world's leading authority on running—bringing its readers the latest running advice and some of the most compelling sports narratives ever told. From inspirational stories such as "A Second Life"(the story of Matt Long, the FDNY firefighter who learned to run again after a critical injury) to analytical essays such as "White Men Can't Run" (a look at what puts African runners at the front of the pack), the magazine captivates its readers every month. Now, for the first time, the editors of Runner's World have gathered these and other powerful tales to give readers a collection of writing that is impossible to put down. With more than 40 gripping stories, Going Long transcends the sport of running to reach anyone with an appetite for drama, inspiration, and a glimpse into the human condition.

The Story of Nike

The Story of Nike

Describes the founding and development of the Nike company, makers of athletic shoes with the famous "swoosh" logo.

Coaching Cross Country Successfully

Coaching Cross Country Successfully

Legendary coach Pat Tyson covers all aspects of building a great cross country program. Offering real-world advice for coaches, Coaching Cross Country Successfully includes valuable insights on developing athletes, maximizing performance, training programs, recruiting runners, race strategies, and meet preparation.

Shoe Dog

A Memoir by the Creator of Nike

Shoe Dog

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Bill Gates named Shoe Dog one of his five favorite books of 2016 and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.” Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything.

Swoosh

the unauthorized story of Nike, and the men who played there

Swoosh

Reveals how six inexperienced men formed a tight-knit group that conquered the doubts of banks and stock analysts to build their sneaker empire

Pre

The Story of America's Greatest Running Legend, Steve Prefontaine

Pre

The story of America's greatest running legend. For five years, no American runner could beat him at any distance over a mile. But at the age of 24, with his best years still ahead, long-distance runner Steve Prefontaine finally lost. Driving alone at night after a party, Prefontaine crashed his sports car, putting a tragic, shocking end to the life and career of one of the most influential, accomplished runners of our time. More than 20 years later, Pre continues to influence the running world. From his humble origins in Coos Bay, Oregon, Pre became the first person to win four NCAA titles in one event. Year after year, he was virtually unbeatable. Instead of becoming one of the new breed of professional track athletes, Pre chose to stay amateur and fight for the adequate funding he felt American amateur athletes deserved. A man of incredible desire and energy, Pre trained relentlessly. In his drive to be the best, he spurred others to do their best. As one racer said, "He ran every race as if it were his last." But Pre not only touched runners; his exciting technique as well as his maverick lifestyle made him a favorite of the fans. A race with Prefontaine in it was automatically an event. His brief but brilliant life—documented by author Tom Jordan—is the tale of a true American hero. This is his story. "Some people create with words or with music or with a brush and paints. I like to make something beautiful when I run. I like to make people stop and say, 'I've never seen anyone run like that before.' It's more than just a race, it's style. It's doing something better than anyone else. It's being creative." —Steve Prefontaine *The e-book edition does not include photos

The Story of Nike

The Story of Nike

Describes the origins and growth of the highly successful sporting good company, Nike, founded by Philip "Buck" Knight and internationally recognized for its "Swoosh" logo.

The John Carlos Story

The Sports Moment That Changed the World

The John Carlos Story

2012 NAACP Image Award Nominee for Outstanding Literary Work—Biography/Autobiography "A powerful and poignant memoir."—Cornel West, from the foreword "John Carlos is an American hero. And finally he has written a memoir to tell us his story—and a powerful story it is. I couldn't put this book down."—Michael Moore Seen around the world, John Carlos and Tommie Smith's Black Power salute on the 1968 Olympic podium sparked controversy and career fallout. Yet their show of defiance remains one of the most iconic images of Olympic history and the Black Power movement. Here is the remarkable story of one of the men behind the salute, lifelong activist John Carlos. John Carlos is a former track and field athlete and professional football player, and a founding member of the Olympic Project for Human Rights. He won the bronze medal in the 200-meter race at the 1968 Olympics, where his Black Power salute on the podium with Tommie Smith caused much political controversy. Dave Zirin is the author of four books, including Bad Sports: How Owners are Ruining the Games We Love, A Peoples' History of Sports in the United States, and What's My Name, Fool?